The fashion industry is the second largest consumer of water in the world, and 85% of all textiles are sent to landfill every year (World Economic Forum, 2020). We understand that total resilience is a utopia that cannot be achieved. But striving for it is already sustainability and large corporations, especially in Europe, have long since begun this transition. How does this relate to virtual clothing? In a direct and immediate way. If we disassemble the old production chain, we will see already from the point of view of today a lot of unnecessary stages that harm the environment and your business. How is the production of a collection of products carried out in large clothing factories? The first stage is the creation of sketches and design of the product, then sending the documentation and all materials to the manufacturer's factory somewhere in Bangladesh. A sample is sewn for you and sent back to the office for fitting. You see if you like what happened by inviting a real model to try on a sample, make your own notes, correct the design and send materials and documents for the second sample. The second sample was sewn and transported back to your office for the next fitting and so on until you get exactly what you wanted to see in reality, focusing on your 2D sketch. All control samples are discarded. During this entire supply chain, a huge amount of fuel is spent and therefore a lot of gases emitted into the atmosphere. Imagine how many clothes are produced every day. One cotton T-shirt uses 2,700 liters of water. And how many models of clothes are always in the warehouses? What if we tell you that it is possible to check the design of the patterns and your design is still in your office by creating a 3D visualization of the future collection. Send this visualization to buyers and see if it's worth creating this model at all? 3D visualization of the product can be assembled within a day and a million times to change the color, shape, rearrange the sleeves, turn on automatic gradation and roughly understand how this model would look at any size you need. What will this print scale, this color, this fabric look like? A good 3D visualization can be instantly rendered on a transparent background for a catalog or an online store, instead of filming in a studio and subsequent photo clipping. You no longer produce a million unnecessary product samples that will simply be thrown away and you do not waste extra money and time on their transportation, thereby reducing the polluting factor that your activity brings to the environment. Virtual clothes will never replace real ones, because you and I live in the physical world, but we think that everything goes to the fact that digital clothes will perform the functions of fast fashion, and real clothes will serve as a purely utilitarian function. There are already services for trying on 3D bows for your photos and videos. New technologies make it possible to integrate AR objects into our lives. We believe that in the ideal world of the future, people will learn to express themselves through such filters on social networks and understand that it is better to spend money on one good basic thing that will serve you for many years, and express themselves through digital art in the metaverse.